Possibility
Everyday life where difference becomes possibility
About
About
Mission
Mission
World Rights goes first where the language of rights has yet to reach.
Slogan
Slogan
Beyond Labels
Vision
Vision
Self-Determination
A society where everyone is the author of their own life
Common sense
A society where human rights are common sense
Core Value
Core values
Solidarity
We create and share the language of rights together.
Agency
Everyone has the power to shape their own life.
Inclusion
Difference is not something to fix; it is a way to live together.
Pioneering
We go first where rights have yet to reach.
CI
Visual identity
Logo
The WORLD RIGHTS logo brings the W and R together in a single, flowing form inspired by the movement of a wave.
The seamless connection between the two letters represents our commitment to carrying the language of rights to places it has yet to reach. Like ripples spreading outward, the work of WORLD RIGHTS seeks to create positive change that extends across communities and beyond.
Brand colors
Vivid Blue #0071CE
Vivid Blue represents the dignity and hope of the people at the heart of our work, as well as the dynamic change WORLD RIGHTS strives to create. Its clear, vibrant tone reflects our sincere commitment to building a better world.
Deep Navy #001C65
Deep Navy represents unwavering conviction, professionalism, and trust. Its deep, grounded tone symbolizes WORLD RIGHTS’ steadfast commitment to upholding the values of human rights.